Digital Marketing Manager

Job description

Position: Pay-Per-Click (PPC) Manager

Location: Leeds, UK – Office-based

Salary: £50,000 – £65,000 per year (DOE)

About the Role

We are looking for a highly analytical and results-driven PPC Manager to lead our paid search strategy across Google Ads and SA360. This is a high-impact role where you will manage large-scale campaigns, optimise performance, and drive lead generation and B2C e-commerce growth.

Key Responsibilities

• Develop and manage high-budget PPC campaigns (e.g., £250,000+ per month) on Google Ads & Search Ads 360 (SA360) .
• Optimise bidding, audience segmentation, and creative testing to maximise ROAS.
• Set up and manage Google Tag Manager, Google Analytics, and conversion tracking .
• Drive lead generation and B2C e-commerce growth using performance marketing KPIs (CPC, CPM, CPA, CTR, ROAS).
• Work cross-functionally to improve ad creatives and landing pages for better conversion rates.
• Keep up to date with industry trends, privacy regulations (GDPR), and digital advertising best practices.

Key Requirements

• 5+ years of PPC experience , specialising in Google Ads & SA360 .
• Proven success managing high-budget PPC campaigns (£250,000+ per month) .
• Expertise in tracking and analytics tools (Google Tag Manager, Google Analytics, attribution modelling).
• Experience in lead generation and B2C e-commerce performance marketing .
• Strong analytical mindset, comfortable making data-driven decisions.
• Knowledge of A/B testing, audience segmentation, and creative optimisation .
• Understanding of privacy regulations (GDPR, CCPA) in digital advertising.

Why Join Us?

• High-impact role in a fast-growing company.
• Access to cutting-edge tools and career development opportunities.
• A collaborative, data-driven work environment.
• Competitive salary (£50,000 – £65,000 DOE).

If you are a PPC expert looking to lead high-performance campaigns, we would love to hear from you.

Job Type: Full-time

Pay: Up to £65,000.00 per year

Schedule:

• Monday to Friday

Application question(s):

• How many years of experience do you have managing PPC campaigns with a monthly budget of £250,000 or more?
• Are you available to work from the office five days a week?
• How many years of experience do you have using Search Ads 360 (SA360) in a professional setting?

• Work Location: In person

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